SPR
The Challenge
SPR Therapeutics needed a complete overhaul of their website to better reflect their expanding product line beyond SPRINT PNS while ensuring an intuitive user experience for multiple target audiences, including healthcare professionals, patients, and industry partners. Their existing site had inconsistent navigation, poor content organization, and lacked effective search functionality, making it difficult for users to find critical information. Additionally, the absence of interactive elements and physician search capabilities hindered engagement and accessibility. SPR also required seamless integration with Salesforce, Paylocity, and compliance considerations for privacy laws and accessibility, ensuring that the new site could scale efficiently with future growth.
The Solution
We designed and developed a future-proof website that streamlined navigation, improved content organization, and introduced interactive features tailored to key audiences. Our solution included an intuitive physician finder, enhanced search capabilities, and a dynamic content structure to support the launch of new products under the SPR brand. We optimized integrations with Salesforce and Paylocity to ensure seamless data flow and lead management while implementing best practices for accessibility and compliance. Additionally, we prioritized a responsive-first design approach, making the website visually engaging, easy to navigate, and scalable to accommodate SPR’s long-term growth.
Healthcare professionals, patients, and industry partners now have a seamless, intuitive experience. With clear navigation and interactive content, SPR’s new site strengthens its brand and prepares for future growth.
Showcasing the World's Largest PNS Clinical Evidence
We designed clinical evidence so that makes it easier for physicians to navigate. With improved filtering and structured data presentation.
